CUSTOMER RESEARCH & BRAND FOUNDATION PACKAGE
The Foundation for Unforgettable Growth
Stop guessing, start growing. Our package builds your business on solid insights, not assumptions.
Are You Facing These Challenges?
If any of these sound familiar, you're exactly who we can help.
Struggling to Stand Out
Feeling lost in a sea of competitors? You're not alone. Many businesses struggle to differentiate themselves in crowded markets, leading to price wars and diminishing profits.
Unclear Target Audience
Unsure who your ideal customers truly are? Without a clear understanding of your target audience, your marketing efforts become scattered and ineffective, wasting precious resources.
Confused About Your USP
What makes you special? If you can't clearly articulate your unique selling proposition, neither can your customers. This confusion leads to lost sales and missed opportunities.
Losing Customers to Competitors
Customers visit once but never return? Without a strong brand foundation and customer retention strategy, you're constantly fighting an uphill battle to acquire new customers.
Why This Package is Your Game-Changer
We dive deep into market data to reveal your perfect customer, giving you a clear roadmap to connect and convert.
Identify Your Best Customers
We analyze market data and behavior to pinpoint exactly who your ideal customers are, what they want, and how they decide.
Create a Clear, Attractive Brand Identity
We develop brand personality, values, and voice so every touchpoint is consistent and memorable.
Develop Your Unique Selling Proposition
A compelling USP and messaging framework that clearly communicates why customers should choose you.
Position Your Business Effectively
We analyze competitors and identify market gaps so you stand out where it matters most.
Provide Actionable Retention Insights
Specific tactics to keep customers coming back and increase lifetime value.
What You'll Get: Tangible Deliverables
Each deliverable is designed to provide immediate value and actionable insights.
Ideal Customer Profile Report
A comprehensive document detailing your target audience's demographics, psychographics, pain points, buying behavior, preferred communication channels, and decision-making process. Includes customer personas with names, photos, and detailed profiles.
USP Statement & Positioning Guide
A clear, compelling, unique selling proposition with supporting positioning statements. Guidance on how to communicate your value proposition across various marketing channels.
Brand Foundation Document
A complete brand guideline document including brand personality, core values, brand voice and tone, visual identity guidelines, and brand story. This serves as your north star for all brand communications and decisions.
Market Research & Competitive Analysis
Comprehensive market size analysis, trend identification, competitive landscape overview with 3-5 key competitors analyzed, and market opportunity assessment. Includes social listening insights and customer sentiment analysis.
1 Free Add-On Included. More? Pay-as-you-pick
Personalize your plan with one free add-on. Expand further with paid upgrades.
How It Works: Pick any one add-on free with the pack (₹6,999).
Upgrade: Extra add-ons at ₹999 each.
Website Preview
A mockup design of your potential website homepage with your new brand identity and messaging.
Storefront Design Inspiration
Visual concepts and ideas for your physical storefront and signage based on your brand foundation.
Product Packaging Tips
Specific recommendations for packaging design that aligns with your brand and appeals to your target audience.
5 Starter Social Media Posts
Ready-to-publish social media content with captions, hashtags, and posting schedule recommendations.
1 Blog Idea
A detailed blog post outline with SEO keywords and content structure to attract your ideal customer.
3 Reel/Video Concepts
Creative video ideas with scripts and shooting notes to engage your audience on social media.
Our Proven Process
From challenge to solution in 7–10 business days.
Discovery & Research
1-3 DaysWe’ll conduct in-depth research on your industry, competitors, and target market. This includes social listening, market analysis, and customer behavior studies.
Analysis & Strategy Development
4-6 DaysWe’ll analyze all gathered data to identify patterns, opportunities, and insights. Then we’ll develop your customer profiles, USP, and brand foundation.
Documentation & Delivery
7-8 DaysWe’ll compile all insights into comprehensive, actionable documents and templates. Everything will be packaged for easy implementation.
Review & Implementation Guidance
9-10 DaysWe’ll present your complete package and provide a consultation call to guide you through implementation and answer any questions.
Who Is This Perfect For?
This package is designed for businesses at crucial growth stages who are ready to build a solid foundation for success.
New Businesses
Startups and new ventures looking to establish a strong foundation from day one. Perfect for businesses that want to avoid common pitfalls and build on solid ground.
Businesses Looking to Rebrand
Established businesses that need to refresh their brand identity, clarify their positioning, or pivot to new market segments. Ideal for businesses feeling stuck or outdated.
Shops Struggling with Market Clarity
Retail stores and online businesses struggling to understand their customers, differentiate from competitors, or achieve consistent growth.
Businesses Ready to Scale
Companies that have achieved initial success but need a solid foundation to support sustainable growth and expansion into new markets.